Competitor assessment: Defense prime contractor
A major defense prime contractor required competitor assessment and intelligence.
Challenge: Enable client to gain a competitive edge in a bidding opportunity by conducting a competitive assessment of the four teams vying for a major DOJ/DHS contract.
Solution: CRA engaged in competitive intelligence gathering by conducting market research and industry interviews and a SWOT assessment of the competing teams and their ability to fill systems requirements. Our assessment allowed our client to realistically understand the competition’s P-Go and P-Win metrics. Our client used CRA’s findings and insights to alter their best and final offer to their defense industry customer.