Transformed a stagnant specialty ingredients provider to industry leader status through resource reallocation towards customers and offers with the greatest profit growth potential (versus spreading the investment in innovation and marketing). Paired with clear measures and accountability to drive delivery, the strategy resulted in doubling of market value in just over two years.
Decision time for oil and gas?
Over the last quarter, several European integrated oil and gas companies have dialed down their clean energy ambitions and dialed up their core fossil fuel...