Transformed a stagnant specialty ingredients provider to industry leader status through resource reallocation towards customers and offers with the greatest profit growth potential (versus spreading the investment in innovation and marketing). Paired with clear measures and accountability to drive delivery, the strategy resulted in doubling of market value in just over two years.
Learning from the leaders: Value creating strategies in the chemical sector
Chemical company performance drivers In recent years, the gap between top- and bottom-tier performers in the chemical sector has remained wide, both in terms...