Situation: A large diversified C4ISR solutions provider sought national security technology-focused market analysis.
CRA contribution: CRA projected customer requirements for national security technologies over the next decade. Our experts provided comprehensive open source research on DoD and DHS requirements and completed a Web-based survey of over 300 participants in the market.
Result: The client used CRAs report as a read ahead for its senior executive team as it entered its annual strategy cycle. The client also asked key technical and business development employees to complete the survey in order to compare their market perceptions to those of their customers.
The Convergence of Financial and Societal Value, and What It Means
In this Marakon Commentary, Charlie Johnson and Christine Delivanis discuss how until very recently, the market and society more generally were less aware of...