CRA is a proud sponsor of the workshop where Andrew Shaxted presents at IAB’s Ad Lab on the practical governance challenges surrounding data use and online tracking technologies in digital advertising. Building on IAB’s recent webinar on online tracking technologies, this live and interactive workshop will extend the conversation from issue-spotting to implementation. Participants will discuss the governance practices organizations need to manage legal, operational, and consumer trust risks. Through facilitated discussion and practical examples, the workshop will examine risk considerations under CIPA, ECPA, and other state and federal wiretapping and privacy frameworks, vendor oversight and implementation practices, and responsible advertising and analytics use cases under state privacy law.
Attendees will leave with a more practical understanding of how to assess online tracking practices, strengthen internal governance, improve vendor accountability, and support responsible data use across digital advertising environments.
For more information on this event, click here.
