A unified patient flow model to prioritize opportunities

CRA’s medical affairs team created a patient flow model for a leading rare disease franchise to identify opportunities for improving diagnosis and treatment rates and support country-level patient finding.

CRA approach

  • Developed, together with the client’s global teams, disease-specific patient flow models
  • Conducted live patient flow and findings workshops with local teams
  • Identified and prioritized opportunities to address unmet needs along the patient journey
  • Developed a user-friendly patient flow toolkit for country teams to refresh regularly

Client impact

  • Aggregated individual country results for each indication
  • Created unified language across countries and franchises and within global team
  • Developed cases for specific medical affairs activities
  • Completed cross-franchise comparisons of flows and opportunities
  • Guided budget allocations to appropriate patient finding initiatives
Countries Involved