CRA was retained by counsel in a class action matter brought under the Telephone Consumer Protection Act. CRA’s expert submitted an expert report that detailed the results of a survey conducted by the expert to assess the extent to which consumers of a product understand the implications of an affirmative response to scripted questions asked by company representatives. CRA’s expert also submitted a reply report responding to certain claims made in a rebuttal report by an opposing expert.
Considerations for online expert surveys
Failure to adhere to best practices in the design and implementation of an online survey, however, can expose both an expert and the survey itself to scrutiny...