consumer products, health, and wellness

Consumer Products, Health & Wellness

CRA provides economic, financial, competitive, and strategic analyses for manufacturers, wholesalers, and retailers of consumer products and services. Our economic and investigative expertise and deep factual understanding of consumer markets allow us to apply state-of-the-art analysis to such issues as mergers and antitrust, brand valuation, breach-of contract, and infringement of patents, copyrights, trade secrets, and trademarks.

We also work with clients to devise and implement strategies that enable value growth despite changing and challenging circumstances. We deliver fact-based and experience-driven insight on how to use strategic, operating, organizational, and financing levers in tight, integrated combination, to create value.

Our clients include manufacturers of consumer packaged goods and durables, retailers, investment companies, and pharmaceutical and OTC multinationals.

Our Focus Areas


  • 01
    CRA's Elizabeth Bailey advises on Zensho Holdings Co., Ltd’s acquisition of The Snowfox Group
    Charles River Associates was retained by Zensho Holdings Co., Ltd, Japan’s premier food service company based on sales, to advise on its acquisition of The...
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  • 02
    Chewing gum acquisition
    Economic expert for Perfetti Van Melle for its acquisition of Mondelez’s chewing gum business in the United States.
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  • 03
    Advised on a new governance structure for a $20 billion consumer goods company
    Closed door advisory project for the chairman of $20B S&P consumer goods company. The public company (family controlled) was looking to establish a new...
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