Electric meters

Future of Retail

The retail energy segment is reaching an interesting juncture.  Companies which have focussed on operational excellence, new systems, and working to drive down cost-to-serve and improve customer centricity are now beginning to also address how their businesses might be affected by a changing consumer landscape. In an era of net zero, energy players have the opportunity to revive themselves and their business models – and to pivot, crucially, to a sustainable position where the needs of the consumer come first.

Comprehensive support for the retail energy sector

CRA helps a wide range of  retail energy clients to devise winning strategies, create opportunities, navigate uncertainty, and transform their operating models. We combine evidence based research, rigorous analysis, and proven industry experience to deliver value across all aspects of the retail energy sector.

  • Strategy
    • Corporate and business strategy
    • Strategic planning processes
    • Retail market entry
  • Implementation and Transformation
    • Business model transformation and rollout
    • Project management and governance setup
    • Cultural change and stakeholder management
  • Customer Value Optimization
    • Customer cohort value management
    • Customer pool analysis
    • Vulnerable customer management
  • Energy Services and E-Mobility
    • Digital service portfolio design
    • E-mobility and charging services
    • Customer journey analysis
  • Operational Excellence
    • Operational diagnostics
    • Business process optimization
    • Ways of working


  • 01
    Reviewed energy consumption trends in energy and emerging, cross-industry value chains for a European utility
    CRA supported a European utility to review long-term trends that shape energy consumption and understand implications on its customer-facing business units....
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  • 02
    Digital Utility Due Diligence
    CRA was retained to conduct a strategic sell-side due diligence and valuation of an innovative, digital only energy supply business. The team provided in depth...
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  • 03
    Integration of Energy Retailers
    CRA supported a multi-billion pound integration of retail utilities through the planning and execution phases of the project. CRA brought in energy knowledge...
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