MedTech

CRA’s global expert team supports MedTech clients in developing both product-specific and portfolio/corporate strategies. We rely on our deep understanding of the market environment, extensive prior experience in the MedTech space, and a multidisciplinary approach. Our clients have asked CRA to support them with:

• Product launch: Support successful launch based on relevant external stakeholder dynamics and understanding the best pathway to communicate value and secure funding and reimbursement
• Portfolio enhancement: Optimize the portfolio and analyze internal and external synergies to maximize organization efforts/investments
• Growth strategy: Ensure organic growth by developing strategies to penetrate into new markets or secure a market position and/or inorganic growth by assessing appropriate assets for acquisition through accurate funding and commercial potential analyses
• Market assessment: Understand market opportunities and needs and develop engagement strategies leveraging, but not limited to, digital options
• Organizational excellence: Optimize internal tactics and processes and ensure successful strategic implementation by involving all relevant stakeholders