CRA was retained to assess consumer claims that “Buy One Get One” or “Buy One Get Two” sales practices improperly induce consumer purchases with false and misleading product price information and false time-limits for nutritional products. In particular, CRA assessed Plaintiffs’ claim that such sales practices mislead consumers into believing that they are receiving an extra product as a “free gift.”
New research on the use of conjoint surveys with market simulation analysis for damages estimation in consumer protection class action litigation
Market simulations that we have seen used in consumer protection class action litigation apply what is known as the static Nash Bertrand model of competition...