Andrea Asoni

He advises law firms, corporations, private equity sponsors, and in-house legal teams on merger review, merger litigation, antitrust investigations, monopolization claims, class certification, damages, and expert testimony. His work regularly involves matters before the US Department of Justice (DOJ), Federal Trade Commission (FTC), state attorneys general, Federal and State courts throughout the United States, as well as the United States Copyright Royalty Board and the Copyright Board of Canada.

Dr. Asoni has more than fifteen years of experience applying econometrics, industrial organization, and quantitative economic analysis to complex competition matters. Dr. Asoni routinely manages large, multijurisdictional matters, advising merging parties on potential antitrust concerns involving unilateral effects, coordinated effects, market definition, market power, vertical integration, innovation competition, ecosystem theories of harm, and competitive effects in many industries. Dr. Asoni has authored many submissions to the US Antitrust Agencies and presented on behalf of the merging parties.

Dr. Asoni has led the economist teams behind testifying experts in several of the most closely watched merger challenges of the past decade, including FTC v. Microsoft/Activision and DOJ v. HPE/Juniper. He drafted the expert reports, designed and supervised the underlying analyses, and worked with trial counsel to prepare the depositions of both the supporting and opposing expert, in addition to the examinations of each. He has played the same role for plaintiffs in healthcare monopolization litigation, including on Daubert briefing. Dr. Asoni has co-led the teams preparing reports for the US Copyright Royalty Board and has provided written expert testimony before the Copyright Board of Canada regarding royalty rates for online music services.

Dr. Asoni has worked on matters covering a broad set of industries including WLAN enterprise solutions, video gaming, digital platforms, artificial intelligence, software, healthcare providers (including hospitals and physicians), health insurance, medical devices, wholesale distribution, retail and consumer products, telecommunications, media, and entertainment industries.

Dr. Asoni’s recent thought leadership has focused on competition issues involving artificial intelligence, digital platforms, merger enforcement, and coordinated effects. He is the co-author of “Contested Ground: Early Competition and Market Dynamics in Generative AI” and the chapter “Antitrust and Merger Enforcement in the AI Era” in Antitrust Economics for Lawyers (LexisNexis). He also co-authored comments submitted to the FTC and DOJ regarding the role of algorithms and artificial intelligence in coordinated effects analysis under the US Merger Guidelines. His work has been published in Competition Policy International, the George Mason Law Review, the Australian Competition and Consumer Law Journal, and other publications.

Dr. Asoni holds a PhD in Economics from the University of Chicago and regularly speaks on merger enforcement, digital markets, innovation, and artificial intelligence, including at GCR conferences focused on artificial intelligence, digital competition, and antitrust enforcement.