CRA’s Market Research Center of Excellence was retained by an incumbent manufacturer to determine which attributes affected demand and the relative importance of those attributes for a consumer health product facing entry from products that were alleged to infringe the manufacturer’s patents. Consumer-level market research results were then considered by CRA’s damages expert in an assessment of potential patent infringement damages.
CRA consultants recognized among leading IP professionals in the 2025 IAM Strategy 300
Daniel McGavock, Robert Goldman, and Dr. Richard Razgaitis were recognized as leading IP strategists by Intellectual Asset Management (IAM) in the latest...